We needed a lot of characters in this film, so we designed them with Lego in mind- characters that could easily be adapted to look different, whilst requiring a single build. We went for a cubic retro gaming style with a limited indexed colour palette which provided pixelated gradient shading. We used isometric views to simulate an upgraded Paperboy type environment and we injected some Seed humour into the scenes and enough detail (we think!) to command a second viewing.
The brief history of computing provides a fantastic array of styles in games graphics that were designed purely because of hardware limitations, and we intend to revisit the area and develop alternative styles in the future.